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News & in-depth coverage of luxury NFTs, startups, the metaverse, digital clothing, gaming and more.

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The Vogue Business NFT Tracker

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AI’s revival raises questions for fashion’s creative class

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In pivotal case, Metabirkins to move to trial 

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The year of normalisation: 2023’s top fashion-tech predictions

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NFTs, AR and phygital fashion: The year’s biggest tech stories

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The rise of Web3: How the year in tech changed fashion forever

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Warner Music Group and DressX partner to create digital merch

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Nick Knight’s first NFT drop could bridge the fashion-Web3 divide

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Tribute Brand wants to be digital fashion’s go-to platform

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Web3 has a branding problem. It’s not just semantics

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Why Nars’s new brand ambassadors are all virtual

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Metaverse Fashion Week to return next year

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At Art Basel Miami Beach, the first true test of Web3’s fashion perks

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The Vogue Business 100 Innovators: Tech and Web3 innovators

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Michael Kors, Coach and more head to the metaverse with NFT launches 

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Why virtual shopping still matters for the holidays

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China’s NFT market is taking off, but regulations stand in the way

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Givenchy launches phygital NFT collection as part of Bstroy collab

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Adidas releases digital fashion for NFT holders

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What the crypto crash means for fashion’s Web3 projects

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If it’s goodbye to Twitter, where will its fashion community meet?

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Instagram wants creators to normalise NFTs

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Web3 merch: Fashion or fandom?

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Nike unveils ‘Dot Swoosh’ platform to house Web3 projects